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Tackle Guide  >> Hooks | Line | Lures | Rigs and things | Fly Rods | Fly Reels | Flies

Choosing a lure :
Choose your lure mainly by the diet of the fish you are targeting bearing in mind that their food preference may be affected by the season and of course, choose a size suitable for the mouth of your expected catch. Be aware of the fishing conditions and water clarity in which you are working to enable you to make the final colour and weight selection.



LURE CHOICE BY FOOD TYPE The whole point of a lure is obviously to imitate the prey of your target fish so as to tempt them into feeding.

So, when selecting your lure first identify what you are fishing for and therefore what your chosen prey feeds on. Here are a couple of pointers :

For Bass, try lures resembling :
Shads or Sandeels such as 4-7 inch artificial eels, chrome coloured spinners and silver or black jointed plugs. All white or all black or a mixture of red and black...

For Pollack, try lures resembling :
Sandeels and other small fish such as feathers for a shoal effect, muppets, pirks, redgills and other artificial eels.

For a full list, click here click here to take a look at our prefered bait section.


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LURE CHOICE BY SEASON Look at the season in which you are fishing as a means of narrowing down your lure selection even further as this will identify a more specific food preference for the type of fish you are after.

It also helps you in identifying the habits of the fish and the level in the water at which they are most likely to be feeding. For example :

Bass - April/May and August to October (bottom feeders)
June, July and August (higher level)

If your chosen species is feeding on the bottom you will naturally alter your lure choice to accommodate the fact that there is less light available at lower levels and dark lures may therefore not be seen. For more details about lure choice by conditions
read on...


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LURE CHOICE BY CONDITIONS You need to identify the conditions in which you are fishing by water colour and clarity which obviously affect what the fish can see. Another consideration howevere are the weather conditions. High winds may hamper your casting efforts and so a heavier lure will aid accuracy of placement and distance.

If there is little light penetrating the water there will be little light reflecting off your spinners and reflective lures to attract their attention and of course the amount of light will decrease somewhat with increased depth. There are luminous lures on the market in conditions of very poor light penetration or maybe just selecting bright colours such as lurid pink and white might be sufficient. There is also the thought that choosing lures with a high colour contrast offers a positive contribution in muddy waters with poor light penetration and natural, lighter coloured baits in clear waters. You'll need to assess the conditions when you arrive at your spot so take a selection of lures so that you're not caught out when you get there!


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As you get going you'll get a feel for the mood of the fish on the day so if you have no joy to start with, try varying your lures using the above pointers to help guide you and try different sizes too. It may simply be down to the fish being overly fussy about the size of their dinner!

There are also many articles written about fishing techniques and the action of your rod when attempting to imitate the swimming action of your bait and these articles are always worth a read but over time you'll build up a style which works for you and you'll no doubt adopt a favourite lure in which you place your confidence. As with most things though, it often just comes down to being in the right place at the right time with the right bait so always do your research before you go. It is still safe to say however, that experience will teach you the most!

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